Product Development.

Building AI-native products with integrity. Strategy, craft, and the hard conversations about what to ship, what not to ship, and why the difference matters.

Product Craft in the AI Era

AI changes everything about product development—from discovery to delivery to measurement. The playbooks that worked for SaaS don't automatically transfer. I explore what does.

I dig into AI-native UX patterns, responsible product metrics, the ethics of engagement optimization, and building products that create genuine value rather than manufactured dependency.